Bright Data alternative: Why modern teams switch to cloro

Bright Data is a powerhouse. With 72M+ residential IPs and infrastructure that powers enterprise scraping at scale, they’ve earned their reputation as the industry giant.

But if you’re reading this, you’re probably feeling the pain: enterprise pricing ($500+ minimum), complex setup with sales approvals, and overkill infrastructure for teams that just need reliable AI scraping and SERP monitoring.

The landscape has changed

In 2025, modern teams need different tools:

1. AI platform expertise – ChatGPT, Perplexity, Copilot require specialized infrastructure (99% success vs ~5%)
2. Purpose-built reliability – Proxy networks can’t handle AI platform anti-bot systems
3. Self-service onboarding – no sales calls or approvals
4. Transparent pricing – no hidden fees or complex formulas

Bright Data was built for a different era. cloro was built for AI scraping with 99% reliability.

What Bright Data does well

Bright Data excels in areas that matter to enterprises:

• Massive scale: 72M+ residential IPs across 195+ countries
• Enterprise features: Dedicated account managers, custom solutions
• Compliance rigor: KYC, strict ethical standards, SOC2 compliance
• Proxy diversity: Datacenter, residential, mobile, ISP proxies

For diverse proxy types and enterprise compliance requirements, this infrastructure is valuable.

Where cloro wins

1. Modern AI Scraping

Bright Data focuses on traditional web scraping and proxy infrastructure. cloro treats AI engines as first-class citizens:

• Native support for ChatGPT, Perplexity, Copilot scraping
• Parsed citations and sources extracted from AI responses
• Real-time AI visibility tracking – monitor your brand across AI platforms
• UULE geolocation parameters for precise location targeting

The key difference: Bright Data achieves ~5% success rate on AI engines with their proxy network. cloro achieves 99% because we’re purpose-built for AI platforms—not just routing through 72M+ IPs.

2. AI Engine Reliability

Bright Data: General-purpose proxy scraper.

• ~5% success rate on AI engines (ChatGPT, Perplexity, Copilot)
• Built for traditional websites with 72M+ IPs
• Proxy rotation isn’t enough for AI anti-bot systems

cloro: Purpose-built for AI engines.

• 99% success rate on AI engines
• Specialized infrastructure for each platform
• AI platform expertise, not just proxy networks

At 20x the success rate, you get reliable AI data instead of constant failures.

3. Time to Value

• Bright Data: 3-5 business days (approvals, KYC, account setup, sales calls)
• cloro: 5 minutes (sign up, get API key, make first request)

The difference matters. In the time it takes to get approved for Bright Data, you could have already integrated cloro and extracted insights from hundreds of AI responses.

4. Pricing Transparency

Bright Data’s pricing is complex: CPM, bandwidth, concurrent requests, IP types, location premiums. You need a spreadsheet to understand your bill.

cloro: $1.50 per 1,000 for ChatGPT with 99% success rate

20x more performant than alternatives at scale, with predictable pricing.

4. Developer Experience

Bright Data’s APIs are powerful but complex – designed for enterprise integration teams with dedicated engineering resources.

cloro’s APIs are clean:

# Example: Scrape ChatGPT with parsed citations
curl -X POST https://api.cloro.dev/v1/monitor/chatgpt \
  -H "Authorization: Bearer $CLORO_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"prompt": "What do you know about Tesla?", "country": "US"}'

Response:

{
  "answer": "Tesla is an electric vehicle company...",
  "citations": [
    {"title": "Tesla Official Site", "url": "https://tesla.com"},
    {"title": "Tesla Wikipedia", "url": "https://en.wikipedia.org/wiki/Tesla"}
  ],
  "model": "gpt-4",
  "timestamp": "2025-01-31T10:30:00Z"
}

99% success rate, comprehensive documentation, and instant API key generation – no sales calls required.

When to choose Bright Data

Choose Bright Data if you need:

• Residential proxy diversity – Datacenter, residential, mobile, ISP proxies
• Enterprise compliance – SOC2, HIPAA, custom legal agreements
• Dedicated support – Account managers, custom integrations, SLAs
• Traditional web scraping – E-commerce sites, social media, or corporate websites

When to choose cloro

Choose cloro if you need:

• AI engine scraping – Native support for ChatGPT, Perplexity, Copilot with parsed citations
• Fast setup – Self-service onboarding in minutes, not days
• Transparent pricing – Monthly credit-based plans, no hidden fees
• Modern developer experience – Clean APIs, 99% success rates, comprehensive docs
• Real-time AI visibility – Track your brand across AI platforms as it happens
• SERP monitoring – Google Search with AI Overview tracking

The bottom line

Bright Data is the right choice for massive enterprise scraping operations. Their proxy infrastructure, global network, and enterprise features are industry-leading.

But for teams focused on modern AI scraping and SERP monitoring, cloro offers:

• Better tools – Native AI scraping with parsed citations
• Faster setup – 5 minutes vs 5 days
• Fairer pricing – Transparent, usage-based, no minimums
• Superior DX – Self-service, instant API key, modern SDKs

Switch from Bright Data and get started in minutes, not days.