Google top sights schema

The Google Search endpoint returns Google’s “Top sights” block as result.topSights, on desktop and mobile, with no flag and at no extra cost. Google shows it on travel queries about a city or a place (things to do in rome, cliffs of moher): the sights to visit, each with a photo, its rating, category and ticket price, and a “More things to do” link. topSights is omitted when the SERP has no such block.

Every sight of the block is returned in page order, including the ones behind the carousel’s arrow. A sight has the fields of a local pack place that its card shows, and its thumbnail. Values are text as Google shows them, in the language of the SERP. The sights are not in localResults. Other sections of the same result are not part of topSights: the events (“Events this weekend”) are in events, and the category sections (“Historical places”, “Museums”) and “Top experiences” tours are not returned.

Layouts

Top sights

A city query shows “Top sights in Rome” in the main column: a carousel of up to 20 sights, or a grid of four. Each tile shows the opening state (hours) and has a cid and a link. Mobile shows the same block, often with a map above it.

The block above, from things to do in rome in the United States, on mobile:

{
  "title": "Top sights in Rome",
  "items": [
    {
      "position": 1,
      "title": "Colosseum",
      "placeId": "/m/0d5qx",
      "cid": "2950359333223072708",
      "link": "https://www.google.com/searchviewer/10?svid=CCYSDCoKCggvbS8wZDVxeBgK",
      "rating": 4.8,
      "reviews": "512K",
      "price": "$19.89",
      "type": "Historical landmark",
      "hours": "Open",
      "thumbnail": "https://lh3.googleusercontent.com/grass-cs/…"
    },
    {
      "position": 2,
      "title": "Trevi Fountain",
      "placeId": "/m/01xgt5",
      "cid": "17759648132674796470",
      "link": "https://www.google.com/searchviewer/10?svid=CCYSDSoLCgkvbS8wMXhndDUYCg",
      "rating": 4.7,
      "reviews": "531K",
      "price": "$2.21",
      "type": "Fountain",
      "hours": "Open",
      "thumbnail": "https://lh3.googleusercontent.com/grass-cs/…"
    }
    // …
  ],
  "moreLink": "https://www.google.com/search?q=things+to+do+in+rome&…"
}

Things to do

A query about a place (a landmark, an island, a region) shows “Things to do” in the main column: cards (four on most desktop pages, up to 20 on mobile), some with a “Website” link (links). Cards show no opening state and have no cid or link. On mobile, some city queries show their top sights as these cards.

The block above, from cliffs of moher in Ireland:

{
  "title": "Things to do",
  "items": [
    {
      "position": 1,
      "title": "Lahinch Golf Club",
      "placeId": "/m/04vwskc",
      "rating": 4.7,
      "reviews": "1.3K",
      "type": "Golf club",
      "links": {
        "website": "http://www.lahinchgolf.com/",
        "redirectLink": "https://www.google.com/goto?url=…"
      },
      "thumbnail": "https://lh3.googleusercontent.com/grass-cs/…"
    },
    {
      "position": 2,
      "title": "Inisheer",
      "placeId": "/m/0694nv",
      "rating": 4.8,
      "reviews": "166",
      "type": "Island",
      "thumbnail": "https://lh3.googleusercontent.com/grass-cs/…"
    },
    {
      "position": 3,
      "title": "Doolin Cave",
      "placeId": "/m/0dn5s6",
      "rating": 4.7,
      "reviews": "2.7K",
      "price": "From €19.50",
      "type": "Tourist attraction",
      "links": {
        "website": "https://doolincave.ie/",
        "redirectLink": "https://www.google.com/goto?url=…"
      },
      "thumbnail": "https://lh3.googleusercontent.com/grass-cs/…"
    },
    {
      "position": 4,
      "title": "O'Brien's Tower",
      "placeId": "/m/0411dr1",
      "rating": 4.5,
      "reviews": "2.6K",
      "price": "From €9.00",
      "type": "Historical landmark",
      "thumbnail": "https://lh3.googleusercontent.com/grass-cs/…"
    }
  ],
  "moreLink": "https://www.google.com/search?q=Things+to+do+in+Cliffs+of+Moher&…"
}

Side panel

On desktop, a place’s panel on the right can show “Things to do” or “Things to do nearby”. topSights returns it when the main column has no block. Its cards have the fields of the cards above. Some side panels show small cards whose photo Google embeds in the page; those sights have no thumbnail.

The block above, from table mountain in South Africa:

{
  "title": "Things to do nearby",
  "items": [
    {
      "position": 1,
      "title": "Kirstenbosch National Botanical Garden",
      "placeId": "/m/03vv4w",
      "rating": 4.8,
      "reviews": "35K",
      "price": "R 270,00",
      "type": "Botanical garden",
      "thumbnail": "https://lh3.googleusercontent.com/grass-cs/…"
    },
    {
      "position": 2,
      "title": "V&A Waterfront",
      "placeId": "/m/02dl7n",
      "rating": 4.6,
      "reviews": "111K",
      "price": "Free",
      "type": "Shopping Centre",
      "thumbnail": "https://lh3.googleusercontent.com/grass-cs/…"
    }
    // …
  ],
  "moreLink": "https://www.google.com/search?q=Maclear%27s+Beacon&…"
}

Top sights structure

Field	Type	Description
`title`	string	Heading of the block as shown (“Top sights in Rome”, “Things to do nearby”)
`items`	array	The sights, in page order. See below
`moreLink`	string	The “More things to do” link: Google’s search for more things to do (absolute URL)

Sight

position and title are always present. Every other field is included only when the sight’s card shows it.

Field	Type	Description
`position`	number	Position in the block (1-indexed)
`title`	string	Name of the sight as shown
`placeId`	string	Google entity id of the sight (`"/m/0d5qx"`), as on a local pack place
`cid`	string	Google’s numeric place id (CID) as a decimal string. `https://maps.google.com/?cid=<cid>` opens the place. Tiles only
`link`	string	The sight’s page in Google’s viewer: the page that opens when you click the sight on the SERP. On tiles
`rating`	number	Rating as shown, out of 5
`reviews`	string	Review count as shown (`"509K"`). Free-form string, not normalized to a number
`price`	string	Ticket price as shown (`"$20.16"`, `"Free"`, `"From €19.50"`), or the price range of a place to eat (`"$1–10"`)
`type`	string	Category as shown (`"Historical landmark"`)
`hours`	string	Opening state as shown (`"Open"`, `"Closed"`). Tiles only
`links`	object	`website`: the sight’s website, from the card’s “Website” link, and `redirectLink`: the Google redirect it was resolved from
`thumbnail`	string	URL of the sight’s photo on Google’s image server. Omitted when the page embeds the photo instead

Response example

A response to things to do in rome in the United States, on desktop: 20 sights.

{
  "success": true,
  "result": {
    "topSights": {
      "title": "Top sights in Rome",
      "items": [
        {
          "position": 1,
          "title": "Colosseum",
          "placeId": "/m/0d5qx",
          "cid": "2950359333223072708",
          "link": "https://www.google.com/searchviewer/10?svid=CCYSDCoKCggvbS8wZDVxeBgK",
          "rating": 4.8,
          "reviews": "509K",
          "price": "$20.16",
          "type": "Historical landmark",
          "hours": "Closed",
          "thumbnail": "https://lh3.googleusercontent.com/grass-cs/…"
        },
        {
          "position": 2,
          "title": "Trevi Fountain",
          "placeId": "/m/01xgt5",
          "cid": "17759648132674796470",
          "link": "https://www.google.com/searchviewer/10?svid=CCYSDSoLCgkvbS8wMXhndDUYCg",
          "rating": 4.7,
          "reviews": "528K",
          "price": "$2.24",
          "type": "Fountain",
          "hours": "Closed",
          "thumbnail": "https://lh3.googleusercontent.com/grass-cs/…"
        },
        // …
        {
          "position": 20,
          "title": "Piazza del Popolo",
          "placeId": "/m/09xnwr",
          "cid": "4895025766821938000",
          "link": "https://www.google.com/searchviewer/10?svid=CCYSDSoLCgkvbS8wOXhud3IYCg",
          "rating": 4.7,
          "reviews": "126K",
          "price": "Free",
          "type": "Plaza",
          "thumbnail": "https://lh3.googleusercontent.com/grass-cs/…"
        }
      ],
      "moreLink": "https://www.google.com/search?q=things+to+do+in+rome&…"
    }
  }
}

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