cloro
AI Visibility Leaderboard

SEO Crawlers & Site Audit

Technical SEO crawlers and site-audit tools for finding on-site issues. Ranked by how often ChatGPT, Perplexity, Gemini, Copilot, Google AI Mode mention and cite each brand when asked 5 buyer questions.

10
Brands ranked
5
Buyer questions
25
Engine answers
5
AI engines
1.Screaming Frog
screamingfrog.co.uk
69.9
Share of voice
20%
Named / Cited
23 / 1
Week
2.Sitebulb
sitebulb.com
69.4
Share of voice
19%
Named / Cited
22 / 10
Week
3.Semrush Site Audit
semrush.com
55.8
Share of voice
16%
Named / Cited
18 / 7
Week
4.Lumar
lumar.io
50.1
Share of voice
17%
Named / Cited
19 / 0
Week
5.Botify
botify.com
30.4
Share of voice
10%
Named / Cited
11 / 0
Week
6.JetOctopus
jetoctopus.com
24
Share of voice
7%
Named / Cited
8 / 0
Week
7.Oncrawl
oncrawl.com
17.8
Share of voice
5%
Named / Cited
6 / 0
Week
▲1
8.Netpeak Spider
netpeaksoftware.com
16
Share of voice
4%
Named / Cited
5 / 0
Week
▼1
9.ContentKing
contentkingapp.com
9.9
Share of voice
3%
Named / Cited
3 / 0
Week
10.Ryte
ryte.com
0
Share of voice
0%
Named / Cited
0 / 0
Week

Snapshot for the week of July 27, 2026. Named = the engine wrote the brand into its answer. Cited = the engine linked the brand's own domain as a source. Each engine dot is one of the 5 questions.

Where AI looks for SEO Crawlers & Site Audit

Domains the engines cited most across this category's answers this week — the surfaces that shape AI recommendations.

singlegrain.com×11reddit.com×10semrush.com×10techradar.com×10worldmetrics.org×10newsdata.io×9sitebulb.com×9searchatlas.com×6aioseo.com×5internetzonei.com×5

How this is measured

Every week cloro asks each engine the same 5 buyer-intent questions with US localization, then scores the answers with deterministic string and URL matching — no LLM judge, so the same answers always give the same score. The 0–100 AI Visibility Score weights mention rate (60%), citation rate (25%), and how early a brand is named (15%).

Read the full methodology →

Cite this study

cloro. (July 27, 2026). AI Visibility Leaderboard — SEO Crawlers & Site Audit (Week of 2026-07-27) [Data set]. cloro Research. https://cloro.dev/ai-visibility/seo-crawlers/

Underlying data · CC BY 4.0

Week of 2026-07-27, unchanged since publication — the page above refreshes weekly.

cloro-dev/ai-visibility-leaderboard/snapshots/2026-07-27.json

Frequently asked questions

How is the AI Visibility Score calculated?+

The score runs 0–100 and combines three signals: how often the brand is mentioned across engine answers (60%), how often an engine cites the brand's own domain as a source (25%), and how early the brand appears when it is named (15%). Detection is deterministic string and URL matching, not an LLM judgement, so the same answers always produce the same score.

Which AI engines are included?+

This snapshot covers ChatGPT, Perplexity, Gemini, Copilot, Google AI Mode. Every engine is asked the same 5 buyer-intent questions with US localization, giving 25 engine answers for this category.

How often does the leaderboard update?+

Weekly. A fresh sweep runs every Monday (UTC) and each page is stamped with the week it reflects. Rankings are deliberately not real-time — AI recommendations do not move hour to hour, and dated snapshots are easier to cite and compare.

What is the difference between a mention and a citation?+

A mention means the engine named the brand in its answer text. A citation means the engine linked the brand's own domain as a source. They are tracked separately because they are different kinds of visibility — a brand can be cited as a source without ever being recommended, and vice versa.

Can I reuse this data?+

Yes. Everything here is free to reuse with attribution under CC BY 4.0 — cite the category page and the week it covers.

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