Otterly AI Alternatives: 5 Options and OtterlyAI Pricing (2026)

The best Otterly AI alternatives are Peec AI if you want Gemini and AI Mode without add-on fees, Profound for enterprise programs, Semrush’s AI Visibility plan for teams already on Semrush, Ahrefs Brand Radar for a market-wide view without writing prompts, and cloro if you want the raw AI answers through an API instead of a dashboard. OtterlyAI itself costs $29, $189 or $489 a month for 15, 100 or 400 prompts on four engines, and sells Gemini and Google AI Mode as add-ons. We read every price on 2026-11-10.

OtterlyAI has the lowest entry price of the AI visibility dashboards on this page, and its four included engines cover ChatGPT, Google AI Overviews, Perplexity and Copilot. People look for an alternative when Gemini and AI Mode add-ons push the bill up, when they need more API requests than the plan includes, or when they report from their own BI and only want the answers. This page starts with OtterlyAI’s own pricing, then compares five alternatives on the live list price, engines, API access and how often AI engines name each tool.

The 5 best Otterly AI alternatives at a glance

Tool	Best for	AI engines	API	Live list price
Peec AI	Gemini and AI Mode without add-on fees	3 of ChatGPT, AI Mode, AI Overviews, Copilot, Gemini, Naver AI	Pro and up	Starter $95/mo (50 prompts)
Profound	Enterprise programs	Up to 9 on Enterprise	Enterprise	Custom (contact required); free 7-day trial
Semrush AI Visibility	Teams already on Semrush	ChatGPT, Google AI, Gemini, Perplexity	Enterprise	Base $99/mo per domain, billed annually (25 prompts)
Ahrefs Brand Radar	A market view without writing prompts	AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini, Copilot; Claude on custom prompts	Ahrefs API	Custom prompts from $50/mo; AI Visibility Index from $199/mo
cloro	Raw answers in your own pipeline	ChatGPT, Gemini, AI Overview, AI Mode, Bing AI Mode	Every plan	Free (500 credits/mo); Hobby $100/mo for 250,000 credits
OtterlyAI (incumbent)	The lowest dashboard entry price	ChatGPT, AI Overviews, Perplexity, Copilot; add-ons for Gemini, AI Mode, Claude	Standard and up	Lite $29/mo (15 prompts)

The first four are dashboards, like OtterlyAI. cloro is an API: it returns each answer and its cited sources, and you build the report. If Perplexity or Copilot is the engine your buyers use, note that OtterlyAI includes both and cloro returns neither.

OtterlyAI pricing: four engines included, Gemini and AI Mode extra

OtterlyAI prices its AI brand monitoring platform by search prompts, and at scale Premium is the cheapest of its plans per answer. Every plan tracks daily on ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot, with unlimited team members, brands and competitors (OtterlyAI pricing, read on 2026-11-10):

Plan	Monthly	Annual, per month	Prompts	API and MCP requests a month	Workspaces
Lite	$29	$25	15	None	1
Standard	$189	$160	100	2,000 each	Unlimited
Premium	$489	$422	400	5,000 each	Unlimited
Enterprise	Custom	Custom	From 1,000	Custom	Unlimited

If each prompt runs once a day on each of the four included engines, Lite returns about 1,800 answers a month, Standard 12,000 and Premium 48,000. That is $16.11, $15.75 and $10.19 per 1,000 answers (our arithmetic; OtterlyAI does not publish an answer count). The price also covers the dashboard, sentiment, citation tracking, recommendations and the GEO audit.

The add-ons are where the bill moves:

Add-on, monthly	Lite	Standard	Premium
Google AI Mode	$9	$59	$149
Google Gemini	$9	$59	$149
Claude	$29	$109	$439
+100 search prompts	Not available	$99	$99

So Standard with Gemini and AI Mode is $189 + $59 + $59 = $307 a month for 100 prompts on six engines. Standard can add up to 300 extra prompts, and after that OtterlyAI moves you to Premium.

The takeaway: on Lite and Standard, OtterlyAI is one of the cheapest ways to track ChatGPT, AI Overviews, Perplexity and Copilot. If Google’s own AI surfaces matter most to you, price the Gemini and AI Mode add-ons first, because on Premium they add $298 a month.

Which tools do ChatGPT, Gemini and AI Mode name next to OtterlyAI?

To find out which brands ChatGPT and the other engines recommend in a category, ask them the questions buyers ask, many times, and count the names. cloro does that every week for this category: it asks ChatGPT, Gemini, Google AI Mode and Bing AI Mode five buyer questions about AI visibility tools, such as “What is the best AI visibility tracking tool?”, from the US. A tool counts as named when its name appears in the answer text. These are mention counts from the public weekly data, with the number of answers beside every figure. The method and each week’s JSON file (CC BY 4.0) are public, for example the week of 2026-11-09.

Tool	Named, week of 2026-11-09	Named, five weeks to 2026-11-09
Profound	17 of 20 answers	84 of 102
OtterlyAI	17 of 20	83 of 102
Peec AI	17 of 20	73 of 102
Ahrefs Brand Radar	6 of 20	42 of 102
Semrush AI toolkit	9 of 20	41 of 102
Rankscale	4 of 20	15 of 102
Scrunch AI	4 of 20	14 of 102
Promptwatch	4 of 20	8 of 102
cloro	0 of 20	0 of 102

Evertune was named in 2 answers that week, and other tools once or not at all, too few to read. Before 2026-11-09 the weekly set used Perplexity and Copilot in place of Bing AI Mode, so the five-week column mixes two engine sets.

OtterlyAI is one of the three tools AI engines name in about four answers in five in this category, with Profound and Peec AI. A buyer who asks ChatGPT for an OtterlyAI alternative will most likely hear those two. The counts say nothing about quality. One answer is one draw: in our paired runs the same model answering the same prompt minutes apart repeated only about 40% of its cited domains (sample size study). So read the five-week column. The roster is fixed at 10 tools and includes cloro, which was named in 0 of 102 answers. That is expected for an API that sits under dashboards rather than one buyers ask an AI engine for.

What are the best Otterly AI alternatives?

The best Otterly AI alternatives are Peec AI for Gemini and AI Mode without add-ons, Profound for enterprise programs, Semrush AI Visibility for Semrush accounts, and Ahrefs Brand Radar for a market-wide index. For raw answers through an API, see cloro in the next section.

01

1. Peec AI: best for Gemini and AI Mode without add-on fees

Peec AI prices by prompts and models: every plan runs 3 models daily, and you choose which. Against OtterlyAI, that turns the add-on question around. If your three engines are ChatGPT, Gemini and AI Mode, Peec AI Starter covers them for $95 a month with 50 prompts, where OtterlyAI Standard plus Gemini and AI Mode is $307 for 100 prompts. If you need Perplexity or Copilot as well, OtterlyAI includes both. Our Peec AI alternatives page breaks down its plans.

Pros

• +Pick any 3 of ChatGPT, AI Mode, AI Overviews, Copilot, Gemini and Naver AI on every plan.
• +50 prompts on Starter, against 15 on OtterlyAI Lite.
• +MCP and CSV exports on every plan, unlimited users.

Cons

• −Starter is $95 a month, against OtterlyAI Lite at $29.
• −No API on Starter; it starts on Pro at $245.
• −A fourth model costs $30, $70 or $140 a month, by plan.

Pricing. Starter $95/month (50 prompts, 3 models). Pro $245/month (150 prompts). Advanced $495/month (350 prompts). Enterprise custom. 15% off on annual billing.

02

2. Profound: best for enterprise programs

Profound is the enterprise option. Its pricing page shows a free trial and a custom Enterprise plan with up to nine engines (ChatGPT, Perplexity, Google AI Mode, Gemini, DeepSeek, Claude, Google AI Overviews, Exa Search and Muse Spark), API access and unlimited seats, plus AI Marketer agents that run on credits. Against OtterlyAI, the trade is a sales process for a wider engine set and enterprise support. Our Profound alternatives post compares it with the mid-market tools.

Pros

• +Up to 9 engines on Enterprise, including Claude, DeepSeek, Perplexity and Exa Search.
• +API access on Enterprise, with unlimited seats.
• +Free trial: 50 prompts, daily for 7 days, on ChatGPT, Gemini and Google AI Overviews.
• +Named in 84 of 102 answers in our weekly data, the most of any tracked tool.

Cons

• −No public plan price: Custom (contact required).
• −No API on the trial.

Pricing. Trial free (50 prompts, 7 days). Enterprise Custom (contact required). The FAQ also names a self-serve Agency Growth plan with 400 credits a month per client workspace, with no price shown.

03

3. Semrush AI Visibility: best if you already use Semrush

Semrush’s AI Visibility Base plan is $99 a month per domain, billed annually, for 25 custom prompts with daily AI rankings, AI visibility reports for any domain, AI competitor analysis and prompt research. Against OtterlyAI, it includes Gemini without an add-on and keeps AI answers next to Semrush’s keyword and rank data. It covers fewer prompts than OtterlyAI Standard (25 against 100) and has no Copilot in its listed engines.

Pros

• +Mentions from ChatGPT, Google AI, Gemini and Perplexity.
• +AI competitor analysis and prompt research in the same account as Semrush's SEO data.
• +Daily, weekly and monthly data updates.

Cons

• −Base tracks 25 custom prompts, priced per domain.
• −The listed $99 is the annual-billing price.
• −Custom limits and API access are on the Enterprise plan.

Pricing. Base $99/month per domain, billed annually: 25 custom prompts, 300 AI analysis reports a day. Enterprise custom.

04

4. Ahrefs Brand Radar: best for a market-wide view without writing prompts

Ahrefs Brand Radar has two parts. Custom prompts track your own questions on a daily, weekly or monthly cadence, the way OtterlyAI does. The AI Visibility Index runs prompts built from Ahrefs’ keyword data through each engine and stores the answers, so any brand’s AI visibility is there to look up with no setup. Against OtterlyAI, it covers Gemini, AI Mode, Perplexity and Copilot in one product, and the Index shows the whole market rather than your prompt list.

Pros

• +AI Visibility Index of 551 million pre-collected prompts, with no setup.
• +Covers AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini and Copilot; custom prompts add Claude.
• +Every paid Ahrefs plan includes 5, 10 or 20 daily custom prompts.

Cons

• −The Index re-tests its question sets monthly, on a 90-day reporting window.
• −Ahrefs says the Index works best for brands and topics with search demand.
• −Claude uses 8 checks per update on custom prompts.

Pricing. Custom prompts from $50/month, $699/month for all models. AI Visibility Index from $199/month (83 prompts a day, 2,500 checks a month, $0.020 per check over that).

Build it yourself: the cloro call behind the numbers above

What does it cost to build AI visibility tracking on an API versus buying a platform? The answers cost less on the API, and you build the reporting. Dashboards export CSV or reports (OtterlyAI on every plan); cloro returns each raw answer as JSON. The mention counts above come from cloro’s own API: every week a job sends five prompts to four engines and counts the brand names in each answer. The same call works for your category: you send prompts and engines in one batch, cloro runs each in a logged-out session and returns the answer text with its sources as JSON, and you count mentions and store them where you report.

05

5. cloro: best for raw AI answers in your own pipeline

cloro’s AI visibility tracking API gives you the layer under the dashboard: what each engine answered and which pages it cited. It does less than OtterlyAI, and it suits teams that want their own share-of-voice definition, AI answers joined to traffic or CRM data, or the full history in their own warehouse.

Pros

• +ChatGPT, Gemini, AI Overview, AI Mode and Bing AI Mode under one key.
• +Gemini and AI Mode at 4 credits an answer, on every plan.
• +Each answer comes back with its text and its cited sources.
• +No monthly API request cap: the limit is your credits.

Cons

• −No dashboard, sentiment scoring, recommendations or GEO audit: you build the reporting.
• −No Perplexity, Copilot or Claude answers.
• −You choose the prompts and the brand list yourself.

Pricing. Free: 500 credits a month. Lite $30/month for 37,500 credits. Hobby $100/month for 250,000 credits. Growth $500/month for 1,350,000 credits. ChatGPT is 5 credits an answer, a Google search with the AI Overview is 5, and Gemini, AI Mode and Bing AI Mode are 4.

This creates one async task per prompt and engine:

import requests

KEY = "YOUR_CLORO_API_KEY"
PROMPTS = [
    "What is the best AI visibility tracking tool?",
    "Recommend a tool to monitor whether AI chatbots recommend my product.",
]
ENGINES = ["CHATGPT", "GEMINI", "AIMODE", "BING_AIMODE"]

tasks = [
    {"taskType": engine, "payload": {"prompt": prompt, "country": "US"}}
    for prompt in PROMPTS
    for engine in ENGINES
]
r = requests.post(
    "https://api.cloro.dev/v1/async/task/batch",
    headers={"Authorization": f"Bearer {KEY}"},
    json=tasks,
    timeout=60,
)
task_ids = [row["task"]["id"] for row in r.json()["results"]]

A finished task holds the answer in response.text and its cited pages in response.sources[]. Count each brand with a word-boundary match, and list its spellings, because engines differ: on our 2026-11-10 run ChatGPT and Gemini wrote “Otterly.AI”, AI Mode wrote “OtterlyAI” and Bing AI Mode wrote “Otterly AI”.

import re

BRANDS = {
    "OtterlyAI": ["OtterlyAI", "Otterly.AI", "Otterly AI"],
    "Peec AI": ["Peec AI", "Peec.ai"],
    "Profound": ["Profound"],
    "Semrush": ["Semrush"],
    "Ahrefs": ["Ahrefs"],
}

def read_task(task_id):
    t = requests.get(
        f"https://api.cloro.dev/v1/async/task/{task_id}",
        headers={"Authorization": f"Bearer {KEY}"},
        timeout=60,
    ).json()
    if t["task"]["status"] != "COMPLETED":
        return None
    text = t["response"]["text"]
    named = [
        brand for brand, names in BRANDS.items()
        if any(re.search(rf"\b{re.escape(n)}\b", text) for n in names)
    ]
    sources = [s["url"] for s in t["response"]["sources"]]
    return named, sources

That run, “What is the best AI visibility tracking tool?” on the four engines, cost 17 credits: 5 for ChatGPT and 4 each for Gemini, AI Mode and Bing AI Mode. All four answers named OtterlyAI. Add a webhook URL to each task to have results pushed instead of polling. A synchronous call to /v1/monitor/<engine> returns the answer in one request and adds 2 credits.

What a comparable schedule costs: ChatGPT, Google AI Overview, Gemini and AI Mode once a day, which is 18 cloro credits a prompt a day. The OtterlyAI column is the plan plus its Gemini and AI Mode add-ons. It also includes Perplexity and Copilot, which cloro does not return, so the OtterlyAI rows cover two more engines.

Workload	OtterlyAI with Gemini and AI Mode	cloro credits a month	cloro plan that covers it
15 prompts, daily	Lite, $29 + $9 + $9 = $47	8,100	Lite, $30
100 prompts, daily	Standard, $189 + $59 + $59 = $307	54,000	Hobby, $100
400 prompts, daily	Premium, $489 + $149 + $149 = $787	216,000	Hobby, $100

The takeaway: at 15 prompts the two cost about the same, and OtterlyAI gives you a finished dashboard for it. From 100 prompts up, the answers cost less on the API, and the difference pays for the reporting you build. Our build vs buy guide covers when that trade makes sense.

Which Otterly AI alternative to pick

Background

How we compared, and what these numbers rest on

+

Vendor prices and features come from each vendor’s own pricing page, read on 2026-11-10 and linked above. We did not run OtterlyAI, Peec AI, Profound, Semrush or Ahrefs under our own accounts for this page. If a vendor changes a plan, its page is the authority.

The price per answer is our arithmetic. For OtterlyAI we assumed each prompt runs once a day on each of the four included engines, because its pricing page gives the schedule but no answer count. For cloro we multiplied the credits per answer in our published pricing by the Hobby rate of $0.40 per 1,000 credits. OtterlyAI’s figure includes a dashboard and analysis; cloro’s is the answer only.

The mention counts are first-party. cloro’s weekly job asks ChatGPT, Gemini, Google AI Mode and Bing AI Mode five fixed prompts from the US and counts names by word-boundary match, with no model judging. Five prompts are a small sample, so every figure carries its answer count, and tools named once or twice get no figure.

We make one of the products on this page. cloro is listed last because it is a different kind of tool, not because a panel ranked it there. It was named in none of the answers we counted.